Let’s Go to the Races!

Historic Wisconsin Speedway Celebrates 65 Years Joe Stariha still remembers the excitement and pure adrenaline rush he felt in the spring of 2011 after he had partnered with Gerald “Crash” Carlson and John “Gus” Omundson to assume ownership of the business of racing on the county-owned track. They couldn’t wait to start racing, to start packing […]
A-1 Movers Invests in its Own Sustainability

More Trucks and Warehouse RenovationsMeans More Work for the Company A-1 Movers celebrated its 40-year anniversary in 2023, and as a springboard off that milestone, the Superior-based company began planning the course for its next 40 years of business. Ownership changed at that time, while still remaining in the family in a sale from founder […]
A Brand Built for What’s Next

For more than 65 years, the Development Association has helped shape the economic future of Superior and Douglas County by championing business growth, supporting entrepreneurs, and bringing community leaders together around shared opportunities. As the organization looks toward the future, it has introduced a refreshed brand identity designed to better reflect both its mission and […]
A Vision for Housing: Father-Son Team Spearhead Former School Into Lake Superior Apartments

If you listen to anyone in the business of building or renting properties talk long enough, you’ll hear them opine on the lack of housing for people in the Northland. It’s a problem that exists across the United States, and the Twin Ports have certainly not avoided the conundrum. People need homes, and there have […]
How Swim Creative Tells the Story of Superior

To Patrice Bradley, Superior isn’t a city that needs reinventing. It simply needs more people to see what has been there all along. Today, Bradley speaks about Superior less like a marketing consultant and more like a town ambassador. When the City of Superior issued a Request-for-Proposal for its tourism marketing campaign in 2021, Bradley, […]
Reimagining the Student Experience

Northwood Tech’s Superior Campus Remodel is Designed to Create More Connected, Flexible and Student-centered Spaces for the Future Following completed Welcome Center upgrades at the New Richmond and Rice Lake campuses and ongoing renovations at the Ashland campus, Northwood Tech’s latest phase of improvements is taking shape in Superior as part of the college’s broader […]
Constructing a Legacy: More Than a Century of Building, and Just Getting Started

Cruising atop Lake Superior in Michigan’s Upper Peninsula, Brian Maki was just west of Marquette. If you’re familiar with the area, it’s dominated by the blue-green splendor of the greatest lake and the surrounding wilderness. On the water north of L’Anse, a tiny village that proudly doubles as the county seat of Baraga County, something […]
Douglas County Clean Boats, Clean Waters Program

Mission Each year The Douglas County Land and Water Conservation Department partners with the Wisconsin DNR to secure a Clean Boats, Clean Waters (CBCW) grant. This is a streamlined Aquatic Invasive Species (AIS) grant through which staff conduct boat and trailer inspections and educate boaters on how to prevent the spread of AIS at boat […]
Investing In Play: A Summer of Improvements Across Superior Parks

The sun is shining, birds are chirping, and a cool breeze brushes over Lake Superior. The heart of the summer season is officially here, and Superior residents are making the most of the City of Superior’s incredible parks and programs. It should come as no surprise that summer is the busiest season for the City’s […]