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Positively Superior History

For more than 15 years, Positively Superior Magazine has told the stories of the people, businesses, and ideas shaping life in the Twin Ports. What started as a local publication rooted in community pride has grown into a trusted voice for Superior’s business and civic leaders, while never losing sight of the people who make this place what it is.

Our Purpose

Positively Superior Magazine is built on a simple idea, local stories matter. We aim to inform, connect, and inspire by highlighting the people and organizations contributing to Duluth’s economy and quality of life. Our coverage focuses on business, leadership, innovation, community development, and the shared challenges and opportunities facing our region.

We believe strong communities are built through understanding, collaboration, and local pride, and storytelling plays a meaningful role in that process.

While our roots stretch back almost two decades, Positively Superior Magazine continues to evolve. Today, we pair our long-standing reputation with a modern approach to storytelling across print and digital platforms. The goal remains the same as it has always been, to provide meaningful, well-told stories that reflect the real Superior.

What Our Magazine Covers?

Inside the pages of Positively Superior Magazine, readers will find profiles of business owners, professionals, and community leaders, along with insight into economic trends and development across the Twin Ports. Each issue includes thoughtful features on leadership, innovation, and growth, paired with stories that reflect the real experience of living and working in northern Wisconsin. Our content is written for people who care deeply about this region, those building companies, leading organizations, investing locally, and contributing to Wisconsin’s future in tangible ways.

Want to Advertise?

Positively Superior Magazine offers a direct way to reach the people shaping Superior’s economy. With 2,500+ copies distributed each issue, the magazine lands directly in the hands of local business owners, executives, professionals, and decision makers throughout the Twin Ports. Advertising in Positively Superior Magazine places your brand alongside trusted local stories in a publication that has been part of the community for more than 50 years, making it an effective and credible way to stay visible with Superior’s business leadership.

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